{"id":48635,"date":"2021-03-19T15:31:06","date_gmt":"2021-03-19T14:31:06","guid":{"rendered":"https:\/\/moovago.com\/non-categorise\/what-is-b-to-c-prospecting-definition\/"},"modified":"2025-11-26T09:08:23","modified_gmt":"2025-11-26T08:08:23","slug":"what-is-b-to-c-prospecting-definition","status":"publish","type":"post","link":"https:\/\/moovago.com\/en\/prospecting-2\/what-is-b-to-c-prospecting-definition\/","title":{"rendered":"What is B to C prospecting? Definition"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"48635\" class=\"elementor elementor-48635 elementor-5160\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-90f7a05 e-flex e-con-boxed e-con e-parent\" data-id=\"90f7a05\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a9dbdbe elementor-widget elementor-widget-heading\" data-id=\"a9dbdbe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">B to C prospecting definition<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3aa01f7 elementor-widget elementor-widget-text-editor\" data-id=\"3aa01f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>B to C stands for &#8220;Business to Customer&#8221;.<\/p><p>B-to-C prospecting is the action of a professional seeking out <a href=\"https:\/\/moovago.com\/blog\/prospection\/quest-ce-quun-client-potentiel\/\">potential customers<\/a> among individual consumers. It can be carried out in different ways and by different means. As long as potential customers have not made a purchase, they are called &#8221; <g id=\"gid_1\">prospects<\/g>&#8220;. Once they have made a purchase, they are called &#8220;customers&#8221;.   <\/p><p>Unlike <a href=\"https:\/\/moovago.com\/en\/prospecting-2\/what-is-b-to-b-prospecting-definition\/\">B-to-B prospecting<\/a>, this prospecting is carried out from professionals to private individuals.<\/p><p>Most companies, especially retail outlets, position themselves for this type of prospecting. Prospecting is generally individual. Prospects are not professionals.    <\/p><p>This canvassing enables us to reach a very wide target, and anyone can be considered a private individual. Individuals are generally on the lookout for the best deal on the market, and can very easily switch from one store to another to buy what they need. <\/p><p>You can divide prospects into 2 categories: <a href=\"https:\/\/moovago.com\/blog\/prospection\/prospect-froid-et-le-prospect-chaud\/\">hot prospects and cold prospects<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>B to C prospecting definition B to C stands for &#8220;Business to Customer&#8221;. B-to-C prospecting is the action of a professional seeking out potential customers among individual consumers. It can be carried out in different ways and by different means. As long as potential customers have not made a purchase, they are called &#8221; prospects&#8220;. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":41445,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[597],"tags":[],"class_list":["post-48635","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-prospecting-2"],"_links":{"self":[{"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/posts\/48635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/comments?post=48635"}],"version-history":[{"count":1,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/posts\/48635\/revisions"}],"predecessor-version":[{"id":48637,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/posts\/48635\/revisions\/48637"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/media\/41445"}],"wp:attachment":[{"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/media?parent=48635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/categories?post=48635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/tags?post=48635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}