{"id":49267,"date":"2021-11-17T16:52:29","date_gmt":"2021-11-17T15:52:29","guid":{"rendered":"https:\/\/moovago.com\/non-categorise\/what-is-b2b-and-b2c-definition-examples-differences\/"},"modified":"2025-11-26T11:55:28","modified_gmt":"2025-11-26T10:55:28","slug":"what-is-b2b-and-b2c-definition-examples-differences","status":"publish","type":"post","link":"https:\/\/moovago.com\/en\/prospecting-2\/what-is-b2b-and-b2c-definition-examples-differences\/","title":{"rendered":"What is B2B and B2C? Definition, examples, differences"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"49267\" class=\"elementor elementor-49267 elementor-8553\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd7fe1e e-flex e-con-boxed e-con e-parent\" data-id=\"cd7fe1e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a01c4da elementor-widget elementor-widget-text-editor\" data-id=\"a01c4da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>B2B<\/strong> is an acronym for <strong>Business to Business<\/strong>. It&#8217;s a type of commercial relationship in which companies supply goods or services to other companies. <\/p><p>Visit <a href=\"https:\/\/moovago.com\/en\/prospecting-2\/what-is-b-to-c-prospecting-definition\/\"><strong>B2C<\/strong><\/a> stands for <strong>Business to Consumer<\/strong>. It&#8217;s a type of commercial relationship in which companies supply goods or services to individuals. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56aebd2 elementor-widget elementor-widget-heading\" data-id=\"56aebd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">B2B<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96bd637 elementor-widget elementor-widget-heading\" data-id=\"96bd637\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What is B2B?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0430ede elementor-widget elementor-widget-text-editor\" data-id=\"0430ede\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>B2B<\/strong> is a <strong>very common<\/strong> type of business.<\/p><p>Businesses sell <strong>products<\/strong> and offer <strong>services<\/strong> that specifically meet the needs of particular customers <strong>, who are other businesses<\/strong> rather than individuals.<\/p><p><a href=\"https:\/\/moovago.com\/en\/prospecting-2\/what-is-b-to-b-prospecting-definition\/\">Closing B2B sales<\/a> is more difficult than if the business were round B2C, as contracts are generally for <strong>larger amounts<\/strong>. Companies need to <strong>trust<\/strong> each other and build <strong>long-term partnerships<\/strong>. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ec81d5 elementor-widget elementor-widget-image\" data-id=\"0ec81d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Add-a-heading-300x300.png\" class=\"attachment-medium size-medium wp-image-42111\" alt=\"example of B2B services\" srcset=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Add-a-heading-300x300.png 300w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Add-a-heading-1024x1024.png 1024w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Add-a-heading-150x150.png 150w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Add-a-heading-768x768.png 768w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Add-a-heading.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" title=\"Moovago, application commerciaux, CRM, ERP, PGI, GRC\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3bd5e1 elementor-widget elementor-widget-text-editor\" data-id=\"d3bd5e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In <strong>supply chains<\/strong>, this type of business is very common. Companies buy raw materials from other companies for use in their manufacturing processes. <\/p><p>In the context of communications and marketing, B2B refers to all messages, channels and communications aimed at this target group of professionals (e.g. B2B emailing).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f15b5d2 elementor-widget elementor-widget-heading\" data-id=\"f15b5d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Examples of B2B products ?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f80bc7 elementor-widget elementor-widget-text-editor\" data-id=\"0f80bc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Products sold on a B2B basis include those that can be purchased by private individuals, but which companies buy in larger quantities. Examples include office computers and furniture. <\/p><p>Other products are reserved exclusively for professionals,<span style=\"color: var( --e-global-color-text ); text-align: var(--text-align); background-color: var( --e-global-color-49a30e0 );\">such as equipment needed for certain professional activities (e.g. protective equipment or chemical products for the construction industry, professional equipment for restaurants such as large refrigerators, etc.).<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a071bb4 elementor-widget elementor-widget-heading\" data-id=\"a071bb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Examples of B2B services ?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e59b25 elementor-widget elementor-widget-text-editor\" data-id=\"6e59b25\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>B2B services are generally created for <strong>specific business needs<\/strong>.<\/p><p>You&#8217;ll find customer management software such as <a href=\"https:\/\/moovago.com\/en\/crm-2\/differences-between-crm-and-grc\/\">CRM<\/a>, like our Moovago application for <a href=\"https:\/\/moovago.com\/en\/commercial\/what-is-a-sales-representative-definition-moovago\/\">sales reps<\/a>. This software is generally available as <a href=\"https:\/\/moovago.com\/en\/crm-2\/what-is-saas-definition-examples-and-benefits-for-businesses\/\">SAAS<\/a>. <\/p><p>Here are some other examples of B2B services:<\/p><ul><li>Corporate hazard prevention services,<\/li><li>A seminar organization service,<\/li><li>Rental of premises or specific machinery.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc63467 elementor-widget elementor-widget-heading\" data-id=\"fc63467\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">B2C<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f58a21 elementor-widget elementor-widget-heading\" data-id=\"8f58a21\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What is B2C?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d11b887 elementor-widget elementor-widget-text-editor\" data-id=\"d11b887\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>B2C<\/strong> is the <strong>most common<\/strong> type of business and is very common to all people.<\/p><p>Companies <strong>sell<\/strong> products and offer services that specifically meet the needs of people <strong>who are individuals <\/strong>, not companies.<\/p><p>A B2C company can <strong>sell<\/strong> products and services <strong>quickly<\/strong>, and sales can range from very low value to extremely expensive. An individual may <strong>buy<\/strong> a product or service from a company <strong>once<\/strong>, and never deal with it again. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ff650c elementor-widget elementor-widget-heading\" data-id=\"3ff650c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Examples of B2C products?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ddf1eb5 elementor-widget elementor-widget-text-editor\" data-id=\"ddf1eb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>B2C products are all those you can find in <strong>stores<\/strong> or<strong> online shops<\/strong>. For example, <strong>food products<\/strong> you can find in supermarkets, or products you can find on the FNAC or Amazon websites. <\/p><p>These products are aimed at a wide audience, with the majority of people potentially able to buy a packet of pasta in a supermarket or a pair of shoes on the internet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d3accf elementor-widget elementor-widget-image\" data-id=\"9d3accf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Add-a-heading-300x300.png\" class=\"attachment-medium size-medium wp-image-42119\" alt=\"example B2C products\" srcset=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Add-a-heading-300x300.png 300w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Add-a-heading-1024x1024.png 1024w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Add-a-heading-150x150.png 150w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Add-a-heading-768x768.png 768w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Add-a-heading.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" title=\"Moovago, application commerciaux, CRM, ERP, PGI, GRC\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a917d0 elementor-widget elementor-widget-heading\" data-id=\"0a917d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Examples of B2C services?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13c8a3e elementor-widget elementor-widget-text-editor\" data-id=\"13c8a3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>B2C services include <strong>wedding planning, transportation services<\/strong> such as cabs, online<strong> subscription services<\/strong> such as Netflix, and <strong>hairdressing<\/strong> services.<\/p><p>Once you&#8217;ve paid for a service, you won&#8217;t receive any additional material goods.  <strong>Services are intangible.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb213a1 elementor-widget elementor-widget-image\" data-id=\"fb213a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Add-a-heading-300x300.png\" class=\"attachment-medium size-medium wp-image-42115\" alt=\"examples of B2C services\" srcset=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Add-a-heading-300x300.png 300w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Add-a-heading-1024x1024.png 1024w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Add-a-heading-150x150.png 150w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Add-a-heading-768x768.png 768w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Add-a-heading.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" title=\"Moovago, application commerciaux, CRM, ERP, PGI, GRC\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69fd471 elementor-widget elementor-widget-heading\" data-id=\"69fd471\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The difference between B2B and B2C<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a4517d4 elementor-widget elementor-widget-text-editor\" data-id=\"a4517d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Neither is better than the other, they&#8217;re just different. They each have their advantages and disadvantages. Some products and services are better suited to one market than another. For example, it&#8217;s impossible to sell an <a href=\"https:\/\/www.airbus.com\/\" target=\"_blank\" rel=\"noopener\">Airbus<\/a> aircraft to private individuals.   <\/p><p>These two types of target obviously operate very differently. These two targets will not be sensitive to the same arguments and will not have the same expectations. Here&#8217;s a table summarizing the main differences between B2B and B2C:  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-87fb9e9 elementor-widget elementor-widget-image\" data-id=\"87fb9e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"576\" src=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-1-768x576.png\" class=\"attachment-medium_large size-medium_large wp-image-42127\" alt=\"B2B and B2C comparison\" srcset=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-1-768x576.png 768w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-1-300x225.png 300w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-1-1024x768.png 1024w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-1-1536x1152.png 1536w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-1-2048x1536.png 2048w\" sizes=\"(max-width: 768px) 100vw, 768px\" title=\"Moovago, application commerciaux, CRM, ERP, PGI, GRC\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e300033 elementor-widget elementor-widget-heading\" data-id=\"e300033\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">See also our other articles:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b9e3f2 elementor-grid-2 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"1b9e3f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;2&quot;,&quot;classic_columns_tablet&quot;:&quot;2&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;classic_row_gap_widescreen&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-49336 post type-post status-publish format-standard has-post-thumbnail hentry category-prospecting-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/moovago.com\/en\/prospecting-2\/what-is-c2b-definition-examples\/\" tabindex=\"-1\">\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-avantages-et-be\u0301ne\u0301fices-dun-CRM.png\" class=\"attachment-full size-full wp-image-42143\" alt=\"C to B definition\" title=\"Moovago, application commerciaux, CRM, ERP, PGI, GRC\" srcset=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-avantages-et-be\u0301ne\u0301fices-dun-CRM.png 1920w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-avantages-et-be\u0301ne\u0301fices-dun-CRM-300x169.png 300w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-avantages-et-be\u0301ne\u0301fices-dun-CRM-1024x576.png 1024w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-avantages-et-be\u0301ne\u0301fices-dun-CRM-768x432.png 768w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-avantages-et-be\u0301ne\u0301fices-dun-CRM-1536x864.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<p class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/moovago.com\/en\/prospecting-2\/what-is-c2b-definition-examples\/\">\n\t\t\t\tWhat is C2B? Definition, examples\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-49339 post type-post status-publish format-standard has-post-thumbnail hentry category-prospecting-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/moovago.com\/en\/prospecting-2\/what-is-b2g-definition-examples-differences\/\" tabindex=\"-1\">\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-Copy-of-avantages-et-be\u0301ne\u0301fices-dun-CRM-e1637657702616.png\" class=\"attachment-full size-full wp-image-42131\" alt=\"B2G business example\" title=\"Moovago, application commerciaux, CRM, ERP, PGI, GRC\"><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<p class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/moovago.com\/en\/prospecting-2\/what-is-b2g-definition-examples-differences\/\">\n\t\t\t\tWhat is B2G? Definition, examples, differences\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>B2B is an acronym for Business to Business. It&#8217;s a type of commercial relationship in which companies supply goods or services to other companies. Visit<\/p>\n","protected":false},"author":2,"featured_media":42107,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[597],"tags":[],"class_list":["post-49267","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-prospecting-2"],"_links":{"self":[{"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/posts\/49267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/comments?post=49267"}],"version-history":[{"count":1,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/posts\/49267\/revisions"}],"predecessor-version":[{"id":49268,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/posts\/49267\/revisions\/49268"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/media\/42107"}],"wp:attachment":[{"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/media?parent=49267"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/categories?post=49267"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/moovago.com\/en\/wp-json\/wp\/v2\/tags?post=49267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}