{"id":49331,"date":"2021-11-18T11:45:15","date_gmt":"2021-11-18T10:45:15","guid":{"rendered":"https:\/\/moovago.com\/sin-categoria\/que-es-b2g-definicion-ejemplos-diferencias\/"},"modified":"2025-11-26T11:56:09","modified_gmt":"2025-11-26T10:56:09","slug":"que-es-b2g-definicion-ejemplos-diferencias","status":"publish","type":"post","link":"https:\/\/moovago.com\/es\/prospeccion-2\/que-es-b2g-definicion-ejemplos-diferencias\/","title":{"rendered":"\u00bfQu\u00e9 es B2G? Definici\u00f3n, ejemplos, diferencias"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"49331\" class=\"elementor elementor-49331 elementor-8623\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f3c84e5 e-flex e-con-boxed e-con e-parent\" data-id=\"f3c84e5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5bbb3f7 elementor-widget elementor-widget-heading\" data-id=\"5bbb3f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfQu\u00e9 es el B2B?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f24cce elementor-widget elementor-widget-text-editor\" data-id=\"3f24cce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>B2G<\/strong> es el acr\u00f3nimo de <strong>Business to Government (empresa a gobierno<\/strong>). Es un tipo de relaci\u00f3n comercial en la que las empresas suministran bienes o servicios a uno o varios gobiernos. <\/p><p><strong>El B2G<\/strong> es un tipo de negocio <strong>muy frecuente<\/strong> y com\u00fan en las empresas.<\/p><p>Algunas empresas <strong>se especializan \u00fanicamente <\/strong>en B2G, mientras que otras realizan transacciones con gobiernos aunque no sean su objetivo.<\/p><p>Un negocio B2G ser\u00e1 <strong>dif\u00edcil de establecer.<\/strong> Las transacciones tardan en establecerse y <strong>los contratos suelen ser de gran envergadura<\/strong>. Los gobiernos necesitan poder confiar plenamente en las empresas con las que realizan transacciones, teniendo en cuenta que pueden intercambiarse <strong>datos sensibles<\/strong>. <\/p><p>B2G es muy diferente <a href=\"https:\/\/moovago.com\/es\/prospeccion-2\/que-son-b2b-y-b2c-definicion-ejemplos-diferencias\/\">de B2C o B2B<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33b3f8a elementor-widget elementor-widget-image\" data-id=\"33b3f8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Add-a-heading-300x300.png\" class=\"attachment-medium size-medium wp-image-42114\" alt=\"ejemplo de servicios B2B\" srcset=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Add-a-heading-300x300.png 300w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Add-a-heading-1024x1024.png 1024w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Add-a-heading-150x150.png 150w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Add-a-heading-768x768.png 768w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Add-a-heading.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" title=\"Moovago, application commerciaux, CRM, ERP, PGI, GRC\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f15b5d2 elementor-widget elementor-widget-heading\" data-id=\"f15b5d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\u00bfEjemplos de productos B2G?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f80bc7 elementor-widget elementor-widget-text-editor\" data-id=\"0f80bc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Algunos productos B2G pueden ser adquiridos por particulares, pero el gobierno los compra al por mayor. Algunos ejemplos son los ordenadores de sobremesa y los muebles. <\/p><p>Tambi\u00e9n hay productos espec\u00edficos para los gobiernos, como aviones de combate de <a href=\"https:\/\/www.dassault-aviation.com\/fr\/\" rel=\"nofollow noopener\" target=\"_blank\">Dassault<\/a>, submarinos y armas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86fdc76 elementor-widget elementor-widget-image\" data-id=\"86fdc76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-2-300x300.png\" class=\"attachment-medium size-medium wp-image-42138\" alt=\"Definici\u00f3n de B2G\" srcset=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-2-300x300.png 300w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-2-1024x1024.png 1024w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-2-150x150.png 150w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-2-768x768.png 768w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-2.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" title=\"Moovago, application commerciaux, CRM, ERP, PGI, GRC\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-741f720 elementor-widget elementor-widget-heading\" data-id=\"741f720\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\u00bfEjemplos de servicios B2B?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e17aff elementor-widget elementor-widget-text-editor\" data-id=\"8e17aff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Los servicios <a href=\"https:\/\/moovago.com\/es\/prospeccion-2\/que-son-b2b-y-b2c-definicion-ejemplos-diferencias\/\">B2B<\/a> suelen estar adaptados a las <strong>necesidades de una administraci\u00f3n concreta<\/strong>. Puede encontrar software de gesti\u00f3n y contabilidad, protecci\u00f3n contra amenazas como la ciberseguridad, e incluso servicios al alcance de todos como la renovaci\u00f3n de edificios.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-512d6d5 elementor-widget elementor-widget-image\" data-id=\"512d6d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-3-300x300.png\" class=\"attachment-medium size-medium wp-image-42142\" alt=\"Ejemplo de negocio B2G\" srcset=\"https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-3-300x300.png 300w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-3-1024x1024.png 1024w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-3-150x150.png 150w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-3-768x768.png 768w, https:\/\/moovago.com\/wp-content\/uploads\/2021\/11\/Copy-of-Copy-of-Copy-of-Copy-of-Add-a-heading-3.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" title=\"Moovago, application commerciaux, CRM, ERP, PGI, GRC\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00bfQu\u00e9 es el B2B? B2G es el acr\u00f3nimo de Business to Government (empresa a gobierno). Es un tipo de relaci\u00f3n comercial en la que las empresas suministran bienes o servicios a uno o varios gobiernos. El B2G es un tipo de negocio muy frecuente y com\u00fan en las empresas. Algunas empresas se especializan \u00fanicamente en [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":42134,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[593],"tags":[],"class_list":["post-49331","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-prospeccion-2"],"_links":{"self":[{"href":"https:\/\/moovago.com\/es\/wp-json\/wp\/v2\/posts\/49331","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/moovago.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/moovago.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/moovago.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/moovago.com\/es\/wp-json\/wp\/v2\/comments?post=49331"}],"version-history":[{"count":1,"href":"https:\/\/moovago.com\/es\/wp-json\/wp\/v2\/posts\/49331\/revisions"}],"predecessor-version":[{"id":49333,"href":"https:\/\/moovago.com\/es\/wp-json\/wp\/v2\/posts\/49331\/revisions\/49333"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/moovago.com\/es\/wp-json\/wp\/v2\/media\/42134"}],"wp:attachment":[{"href":"https:\/\/moovago.com\/es\/wp-json\/wp\/v2\/media?parent=49331"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/moovago.com\/es\/wp-json\/wp\/v2\/categories?post=49331"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/moovago.com\/es\/wp-json\/wp\/v2\/tags?post=49331"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}